Tecnocasa
Client
Project
Digital Marketing Management
We did
Digital Strategy
Paid Campaign Management
Art Direction
Blog Management
Web Development
Paid campaign
Analysis of the previous paid media strategy of the Account, development of a strategy aimed to increase the number of leads and GA Audiences.
Analysis Optimize Account history by understanding which area of the site have been tested.
Proposed solutions
Built and launched multiple Google Ads Campaigns
Creating tailored audiences in GA
Launch A/B test in the main pages of the site with the purpose to:
- Increase the number of Lead submitted
- Create tailored Audiences for Google Ads Campaigns
- Improve the experience for specific users wit Optimize
Some results
3,814
Forms submitted
+325
Uplift in form submit CVR
+88
Conversion Rate
+308
Impression Share